Angličtina
One of the leading texts in the field, Tourism Management is the ideal introduction to the fundamentals of tourism as you study for a degree, diploma or single module in the subject, with a global focus.
This new edition focuses on the essential features of tourism management in a concise, accessible and interactive format. It is written in an engaging style that assumes no prior knowledge of tourism and builds up the readers understanding as they progress through this wide-ranging global review of the principles of managing tourism. It traces the evolution and future development of tourism and the challenges facing tourism managers in this fast-growing sector of the world economy.
This seventh edition has been revised and updated to include:
This book is essential reading for all tourism students and future managers.
