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Kniha Valuing Corporate Innovation Gunther Friedl

Valuing Corporate Innovation

Strategies, Tools, and Best Practice From the Energy and Technology Sector

Autor: Gunther Friedl, Horst J. Kayser
Jazyk: Angličtina
Vazba: Brožovaná
Vydavatel: Springer International Publishing AG
Dostupnost: Skladem u dodavatele
Odesíláme za 8-11 dnů
1 342 Kč
This book presents tools for valuing and controlling corporate innovation. It combines a well-establ...

Informace o knize

Autor
Gunther Friedl, Horst J. Kayser
Jazyk
Angličtina
Vazba
Kniha - Brožovaná
Vydáno
2018
Stránek
114
EAN
9783319878904
Enbook ID
21375845
Vydavatel
Springer International Publishing AG
Hmotnost
203
Rozměry
155 x 235 x 8

Kompletní popis

This book presents tools for valuing and controlling corporate innovation. It combines a well-established theoretical framework with case studies at Siemens that illustrate the practice of valuing and controlling innovation and underline the strong link between theoretical concepts and practical application. Innovation is a key factor determining the success of companies and since corporate innovation consumes large quantities of resources, the issue of how best to distribute these resources among different projects is crucial. For an optimal resource allocation, companies need valuation tools to assess the benefits, costs and risks of competing projects. The energy sector is an example of a market that is strongly driven by innovation, and as such the book describes the processes and the potential of digitalizing product development and outlines the valuation process for a long-term innovation project in this sector - the development of the latest Siemens gas turbine.

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