Kniha Badass - Making Users Awesome Kathy Sierra

Badass - Making Users Awesome

Autor: Kathy Sierra
Jazyk: Angličtina
Vazba: Brožovaná
Vydavatel: O'Reilly Media
Dostupnost: Skladem u dodavatele
Odesíláme za 14-21 dnů
551
Imagine someone forced you to create a new bestselling product or service. "Or else", they said, and...

Informace o knize

Autor
Jazyk
Angličtina
Vazba
Kniha - Brožovaná
Vydáno
2015
Stránek
304
EAN
9781491919019
ISBN
1491919019
Enbook ID
09093357
Vydavatel
Hmotnost
428
Rozměry
153 x 230 x 16

Kompletní popis

Imagine someone forced you to create a new bestselling product or service. "Or else", they said, and you believed them. You have no marketing budget, and this product or service must have sustainable success. This book starts you off with the right questions - What makes one product sell and another fail? What fuels the success of best-sellers? - and takes you down the path. With a combination of hard-working graphics and strong practicality, Kathy Sierra shows you how to make your users badass. Ideal for product developers, designers, UX folks, programmers, architects, product designers, marketing teams, and start-ups.

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